Warmthology

Starting in Q4 2024, I worked with Warmthology, providing paid media management, ad content production, and strategic consultancy to support the brand’s launch and early growth. I managed all paid media activities across search and social, optimising campaigns to drive efficiency and maximise revenue.

In addition, I oversaw the health of the tracking server, ensuring a seamless and reliable Google Tag Manager implementation for accurate data collection.

As part of my ad content production work, I led the end-to-end creation of long-form adverts, managing concept development, casting, scripting, filming, and editing to produce high-quality, engaging creative assets.

My efforts contributed to a strong start for Warmthology, generating in excess of £30k in revenue during its first operational quarter.

This comprehensive approach helped establish a solid foundation for the brand’s digital presence and future growth.